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Department of Management Studies

Understanding the dynamics of strategic marketing and innovation is key to MSME growth, shows study

When India’s emerging market bubble had burst by 2014, the government launched the “Make in India” initiative to resuscitate the micro, small and medium enterprises (MSMEs) and popularize entrepreneurship. The initiative would provide skills and create jobs for the workforce while looking to make India a manufacturing hub with modern laws and policies that aid investors and entrepreneurs. In India, MSMEs are the second largest employer and about 12 million people are expected to join the workforce in the next three years. However, this sector is facing a lot of challenges like technological obsolescence, supply chain inefficiencies, increasing fund shortages among others. Now, a new study by the Department of Management Studies at the Indian Institute of Science, Bangalore, has provided some interesting aspects of performance of MSMEs. “Our work studies the role of strategic marketing and innovation to improve the performance of MSMEs and its contribution to the economic development of the country as a whole”, says Mr. Lohith C.P., one of the research team members.

Bangalore is certainly growing, but is it sustainable?

Bangalore presents numerous opportunities in terms of economic growth, technological advances, cultural exchange but its problems of access and provision of basic services of housing, water, sanitation, excessive resource consumption, and pollution persist. Can a city hope to alleviate the problems of population concentration while still allowing the opportunity for prosperity?

IISc Professor appointed President of Rajiv Gandhi Institute of Petroleum Technology

Prof. K.B.Akhilesh from the Management Studies Department of IISc has been appointed as the President of the Rajiv Gandhi Institute of Petroleum Technology, RaeBareli, Uttar Pradesh on 20th November, 2015 for a tenure of three years. Prof. Akhilesh has over 40 years of experience in various areas of management. His current research interests are Technology Transformation, Career and Reward Management of Professionals, Innovation and Innovativeness, Organizational aspects of Technology Management. He has previously worked on national petroleum initiatives and projects with Shell Gas.

Retail competition could make electric supply reliable, efficient and economical

Retail competition in the power sector equipped with smart grids can help make power distribution in India more efficient and economical, suggests a study. Akhil Joseph from the Department of Management Studies, Indian Institute of Science, has researched the viability of a retail competition scheme, akin to choosing a cellular network provider, for the future of electricity distribution system.

Technological Innovations catalyse SME growth

For “Make In India” to become a reality, there is a need to develop infrastructure and foster innovation among the small and medium manufacturing industries, finds a new study by Prof. M H Bala Subrahmanya and his team of researchers from the Department of Management Studies, Indian Institute of Science.

Most pharma companies follow environmental regulations: IISc study

Most small and medium pharmaceutical firms align their manufacturing processes to obey environmental regulations, finds a new study by IISc researchers. This is indeed a good news because the small and medium sized pharma industries produce a significant portion of the drugs produced in India.

Small should be beautiful for India suggests new research on SMEs

Under Prime Minister Narendra Modi, a flagship campaign of the government, “Make In India” was launched on September 25, 2014, with a mandate to ‘put India on the world map as a manufacturing hub’. Covering 25 industry sectors, Make in India is seen as a global call for companies to manufacture in India. The action plan includes interfacing with global investors, grievance redressal through dedicated business facilitation channels and resolve policy issues in ease of doing business in India.

The right energy mix: a lot from coal, a bit from the renewables

To keep energy affordable, governments can take only a bit from the renewable, a study has found. The research carried out by the IISc researchers, has further found that policy interventions like Renewable Energy Certificates (RECs) are essential to keep the operational cost of energy minimum.

Why do only some small industries succeed?

A younger company, entrepreneurial in nature, equipped with internal skills is conducive for an innovation environment. Such small companies register higher growth in sales, a study has found. This research was carried out on Small and Medium Enterprises (SMEs) in the auto component -- electronics and machine tool industries in and around the industrial suburbs of Bangalore. Prof. M H Bala Subrahmanya from the Department of Management Studies, IISc, has collected data from around 150 SMEs in the region for the study.